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About us

At Lemon Tree Organics we are committed to quality, high end products only, because your health is important.
Our products meet the most strict quality assurance tests. Shop online with confidence or visit our stores to get professional health advice.
Lemon Tree Organics is run by a Medical Doctor/Scientific Researcher/Clinical Medicine University of Auckland Lecturer and a Clinical Naturopath/Medical Herbalist team.

Our team have known about supplements even before they qualified as a medical doctor and a naturopath. As part of their vocation, they continuously research and study the latest information on natural health issues so they are always up to date on latest products and therapies. This is important to deliver the best possible care and advice to customers with whom they deal on a daily basis. It is also important to help select the most trusted, effective and safe to consume supplements.

In the retail area, we have researched what customers want out of their supplements and found they want to:

  • Maintain and promote their good health as well as that of their families
  • Address and improve their health on a particular area
  • Improve their longevity prospects
  • Avoid synthetic supplements
  • Avoid processed food and over-the counter medicines
  • Prevent detrimental side effects from processed food and medicines
  • Use quality over cheap brands, aware that cheaper does not equal better

To cater these customer’s desires and needs we have set ourselves the task to find the most reliable supplements in the market today.

Accordingly, we use the following criteria to select supplements for sale, we:

  • Avoid synthetic supplements
  • Avoid supplements not produced under good manufacturing practice (GMP)
  • Select supplements produced in plants that are regularly inspected by regulatory bodies such as the Federal Drug Administration (FDA)
  • Select pure supplements, devoid from ANY contaminants
  • Select non-GMO supplements
  • Select organic over natural
  • Select USDA certified organic supplements

An explanation of organic labeling standards

USDA Certified Organic 

Only products made with 95%-100% organic ingredients that are certified organic by the USDA can display this logo. Organic certification is hard to achieve. Here is why: 1) Transitioning to organic: farmers have to comply with organic regulations and pay fees for 3 years before calling themselves organic. During this transition, they can’t sell, label, or represent their products as organic or charge the premium price that organic brings. 2) Expensive: certification isn't free, certification requires visits from a USDA certification agent, extensive paperwork, and more. During this waiting period a farm may be operating at a loss. 3) Difficult rules: for example the regulations demand a “buffer zone” to block any runoff from a nearby conventional farm into the organic farm. It is not clear how big this "buffer zone" has to be. It is left up to the individual certifier to decide whether a buffer zone is of sufficient size. 4) Onerous paperwork: the USDA inspects organic farms yearly and want to see extensive paperwork. Organic farmers have to set aside time for updating field notes, planting schedules, soil tests, fertility observations, projected yields, and organizing receipts. 5) Difficulties with neighbours: organic farms may be near, even surrounded by non-organic farms. Pesticide sprayed on these nearby farms may drift over to an organic farm which can damage the crops. If that pesticide leaves a residue considered “too high”, an organic farmer can lose the certification. In that case, they have to start the 3 year transitioning program all over again.

Made with Organic Ingredients

This means the product is between 70-95% organic, with some eco-unfriendly ingredients and processes prohibited.

Natural

This term means very little, and does not represent any kind of certification. "Natural" is defined as "minimally processed" and containing "no artificial ingredients", but only for meat and eggs. When applied to vitamins or supplements, it can mean just about anything. Or nothing, this term can be plaoinly misleading.

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